Why do so many ecommerce sites use Shopify?
Today we're taking a quick look at the not-so-secret weapon in the world of eCommerce - the little gem known as Shopify. As far as we’re concernced Shopify is like the MacGyver of online retail (you might be too young to know who MacGyver is but trust us he was awesome), the friendly doggo that fetches whatever you need for your store, be it a shiny new template or a sturdy security solution. But why, you ask, is everyone in the know going gaga for Shopify? Get comfy, because we're about to take a leisurely stroll down Shopify lane.
We’ve broken down Shopfy’s brilliance into a list (we love a good list) that covers some of the key benefits and some fantastic features:
1. Ease of Use: Shopify has an extremely user-friendly interface that makes it easy for non-technical users to set up and manage their online stores. This means business owners don't need to hire or be a web developer to create a professional-looking site.
2. Flexibility: Shopify allows businesses to sell a wide variety of goods and services, including digital products, physical goods, services, and more. It also supports a range of different business models, including dropshipping. This makes it a great fit for most online stores.
3. Scalability: Shopify is scalable, meaning it can support businesses as they grow from small startups to larger enterprises. Its range of plans allows businesses to choose the level of service that best suits their needs and budget. So as you grow your online store, it will build with you.
4. Security: Running an eCommerce business requires handling sensitive customer information, including credit card numbers. Shopify is compliant with PCI DSS Level 1, which means it meets the highest standards for data security… We cant stress enough, this is important!
5. Integration: Shopify integrates with a massive range of third-party apps and services, which allows businesses to add additional custom functionalities to their stores as needed. This can include everything from marketing automation tools to customer service apps and more.
6. Customer Support: We all need a little help sometimes. So they offers 24/7 customer support, which means business owners can get help whenever they need it. This can be particularly important for businesses operating in multiple time zones or those that do a significant volume of sales outside of regular business hours.
7. SEO & Mobile Friendly: Shopify stores are SEO friendly, which can help businesses rank higher in search engine results and attract more organic traffic. Additionally, themes are mobile responsive, ensuring a smooth shopping experience on smartphones and tablets.
8. Global eCommerce Features: Shopify offers a host of features that make it easier for businesses to sell internationally. These include the ability to accept payments in different currencies and automatic language translation for your storefront.
It is incredibly important to bear in mind that while Shopify does offer many advantages, it’s not always the perfect solution for every business. While we love it and only work with it for online shops we create there are other eCommerce platforms like WooCommerce, BigCommerce, and Magento. They all have their own strengths and can be a better fit depending on a business's specific needs and circumstances. It's important that you carefully consider your business needs when choosing an eCommerce platform.
So there we have it our quick look at one of the worlds best eCommerce platforms. It can truly turn the most humble of start-ups into a sparkling, professional store. So, next time you're wandering through an online store and find yourself impressed by its user-friendliness just remember it’s highly likely it’s one of the over 3.75 million stores that the platform hosts. The world of eCommerce awaits! Happy selling, and may your checkout cart never be empty!
