Creating a unique online presence with Shopify can is a hugely important factor in your store's success. Customising your Shopify theme allows you to tailor the design elements to better reflect not only your brand's personality but meet your specific business needs.

Starting out on the building your own website in house with Squarespace? We have some tips to create a unique and engaging website by effectively customising templates.

When launching a new online store or upgrading your existing one, selecting the right eCommerce platform is an important decision that influences your business's functionality, scalability, and customer experience. We have a few simple things to consider to help you make the right decision, ensuring that your platform choice aligns perfectly with your business needs.

Social media is an indispensable tool for building brand awareness. But using it effectively requires more than just a presence on these platforms. It's about engaging with your audience through tailored content and interactions that resonate with their interests and needs… and not yours.

In a digital era, the security and integrity of online information have never been more critical. With cyber threats lurking at every corner, implementing Secure Socket Layer (SSL) certification has emerged as a fundamental defence mechanism for websites.

Starting out your keyword research is an exploratory journey where the aim is not just to predict what you believe your audience is searching for, but to precisely identify the terms they are actively entering into search engines.

In a world where the lines between digital and daily life are constantly becoming more entwined your dreams of becoming an online entrepreneur can go from "just thinking about it" to "launching it" faster than you can say "Shopify." If you're on the brink of opening the virtual doors to your online store or planning an upgrade, this quick guide is your new best friend. And yes, we're going to talk about SEO too—because what's the point of opening a shop if nobody can find it, right?

Whether you're a small business owner, artist, or entrepreneur, your website serves as the virtual front door to your brand. Squarespace, known for its sleek templates and user-friendly interface, offers a seamless way to create a website that reflects your brand's ethos without the need for extensive technical knowledge.

Starting an eCommerce business or launching your new store online marks the beginning of an exciting journey where your ideas and the digital world meet. There are a few essentials needed to establish your online presence effectively and efficiently. Let's take a look at what they are so you can turn your business into a successful online reality.

In today's digital world, having a clear and concise digital marketing strategy isn't just beneficial; it's essential for survival. Taking the time to define your strategy and to craft a digital marketing plan that aligns perfectly with your business goals seems mundane but it brings great benefits over time. Take a look as we breakdown some of the essential areas you need to include in your digital marketing strategy

In the digital age, where a single click can either open doors or close them, the power of testimonials and reviews in shaping a business's reputation cannot be overstated. These are not just pat-on-the-back messages; they're the building blocks of trust and credibility in the online marketplace.

Welcome to the fascinating world of SEO! If you've ever wondered why certain websites pop up first on Google and Bing while others are buried on the 10th page, you're about to find out. We’ll take a look into the basics of SEO and do our best not to fall into the trap of jargon or clichés.

Exploring the true cost of web design for small businesses? Learn more with our guide on navigating website expenses. From leveraging platforms like Squarespace and Shopify for bespoke designs to decoding web design quotes, discover how to get the top-notch design your business deserves.

When it comes to working in a digital space sometimes we need a little help to get started in the right direction. To help, the LEO Trading Online Voucher (TOV) Scheme has got your back! The process is as smooth as your morning coffee ritual, minus the caffeine jitters, and takes no more than a few hours.

Today we're taking a quick look at the not-so-secret weapon in the world of eCommerce - the little gem known as Shopify. As far as we’re concernced Shopify is like the MacGyver of online retail (you might be too young to know who MacGyver is but trust us he was awesome), the friendly doggo that fetches whatever you need for your store, be it a shiny new template or a sturdy security solution.

Calls to action (CTAs) are the key to unlocking the full potential of your website, amigos. Think of them as the guiding light that shows visitors exactly where they need to go and what they need to do.

In today's digital age, your business needs to have a strong online presence to reach its target audience and drive growth. While SEO and paid advertising are two different approaches to online marketing, they can both be beneficial for you to improve your online visibility and attract more customers.

Whether you have a website that has been around for years or something brand new fresh off the server one thing holds true. You have to keep it updated and fresh. One of the biggest failings we see in sites is that once they are built, they are left alone. Your website needs the same level of care you put into your whole business so you should look after it… Here’s why!

We often get asked questions about Squarespace and how businesses can use the platform to grow their business. We’re going to look at the top three queries that our customers ask us about why Squarespace is a great platform to build your website.

So, you're ready to take your business to the next level, and a new website is just the way to do it. That’s why we’re here with some help you get your business website in tip-top shape.