Tips for planning your new website!
So, you're ready to take your business to the next level, and a new website is just the way to do it. That’s why we’re here with some help you get your business website in tip-top shape. Sit back, grab a cup of coffee, and let us give you ten tips to get your website in fighting shape. We're going to think about optimizing for SEO, we're going to appeal to your target audience, and we're going to make your competition green with envy.
Let's dive in and make your website great again (no political pun intended).
Define the website goals: Decide what you want your website to achieve. Is it to generate leads, promote your brand, or sell products? Defining your website goals will help you plan the design and functionality accordingly.
Understand your target audience: Know who your ideal customer is and what they are looking for in a website. Out of all the people out there being able to pick your customer out of the crowd is incredibly important. Understanding your audience will help you create a website that appeals to them.
Analyze your competitors' websites: Look at your competitors' websites to see what they are doing well and where they could improve. This can help you identify opportunities to differentiate your website from the competition.
Create a content strategy: Determine what content you need to create for your website, including text, images, and videos. Make sure the content is high-quality, engaging, and optimized for search engines.
Develop a site structure: Plan the layout of your website, including the pages, sections, and navigation. Ensure that the site structure is easy to navigate and understand.
Choose the right platform: Choose a website platform that meets your needs and is easy to use. Popular options include Shopify and Squarespace.
Hire a professional web designer: Work with a professional web designer to create a website that looks great and functions well. A designer can help you create a custom design that aligns with your brand and appeals to your target audience.
Optimize for search engines: Ensure your website is optimized for search engines by using relevant keywords, creating high-quality content, and optimizing your site structure.
Test and optimize: Continuously test and optimize your website to improve its performance. Use analytics tools to track user behavior and make data-driven decisions.
Launch and promote: Once your website is ready, launch it and promote it on social media, email, and other channels to drive traffic and generate leads or sales.
There you have it, folks! Ten tips to make your business website the talk of the town (or the internet, if we're being specific). And hey, if you're feeling overwhelmed, just remember there are a lot of creative designers and web experts out there to help you through (we would of course recommend ourselves)!
But seriously, these tips will take your website to the next level. You'll be ranking higher on search, you'll be appealing to your target audience like a cute kitten video, and you'll be crushing your competition like a well-timed one-liner.
… and remember, if all else fails, just put a picture of Ryan Reynolds on your homepage. It won't necessarily help with SEO, but it'll definitely make your website more attractive.
